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Local SEO Updates & Tips to Help Grow your Business
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Local SEO Updates & Tips to Help Grow your Business

Feb 15, 2022
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Do you run a small business? If you do, you’re probably familiar with all the different aspects of your business. However, perhaps there is one area that you might be neglecting, and that is local SEO. Sometimes, small businesses don’t have time to focus on every aspect of their marketing. You think that if your website gets decent traffic, then everything will take care of itself.

Around the clock family is a cool SEO agency. We focus on helping small businesses in your local area with SEO friendly articles, social media management and strategy. We get results, ranking our clients in their local maps pages no matter where they are located or their size of business.

SEO is a broadly used term that describes a range of different things. The most common are search engine optimization (SEO) and local SEO (or locally targeted SEO). The two terms can be used interchangeably, but they’re often different. This post will cover both of them.

Local SEO is a particular type of search engine optimization (SEO) aimed at driving traffic to a website with the help of local search results, also called “organic” or “off page” SEO. It’s the kind you’re probably already familiar with: Locate an area on a map, then look at the top links on Google’s website for your area and see what comes up. You might find links to local businesses or listings for nearby attractions. These types of links are called “inlinks.”

Local SEO Updates

Local SEO services provide help in obtaining those kinds of links from large brands, small businesses and other organizations who want to drive traffic to their websites through the power of Google’s search engine rankings.

Many people believe that with the rise of social media, local SEO is becoming increasingly irrelevant. They forget that these two business verticals are often intertwined. The way to get a high search ranking for your website is to make sure that the search results you get are relevant, and then make sure that those results are in line with what your customers are looking for.

Local businesses can use their full range of digital marketing tools to nurture their online communities and strengthen their relationships with existing customers. When customers share positive reviews or feedback about a business, they’re helping others discover it too. This is exactly what Google wants to see in order to continue giving them high search rankings.

Those social media channels are also great ways to promote a business — not only in the traditional sense of posting news and events, but also through local marketing strategies like event marketing, product launches and giveaways, and influencer marketing, which is when a business pays an individual or company to promote it on social media platforms.

One of the best ways to grow your business is to make it easy for your target customers to find you on the internet. And no matter how big or small your business is, there are always ways you can improve your local SEO. 

Some of the most important things you can do to improve your local SEO are:

  1. Optimize your website for mobile devices.
  2. Build up a strong online reputation.
  3. Create a strong online presence.
  4. Make sure all of your social media profiles are optimized and in order.

The world is a big place. These days, we are all connected to each other and we can reach out to anyone, no matter where they live. It’s such an amazing thing to think about. But it also means that if you have a business, your customers may not always be in your own town or city. They may be across the country, or even across the globe. Even if you are only serving customers locally, the internet has changed the way people shop for local services and products. People look online for reviews and recommendations of businesses in their area every day. So how can your small business make sure you’re reaching all of your potential customers? You need a way to get your business found by people who are looking for what you have to offer. There are two essential things you need in order to get found online: website optimization and social media presence.

Conclusion

Yes, there are plenty of other ways to market online without putting your business at risk, but it is important to know your audience before jumping in. As a digital agency focused on local SEO services and social media marketing in the Canada. As a digital agency, we are able to stay connected with our clients via social media well into the night, 24 hours a day seven days a week. We understand that when you do business online your family is always a concern as you step away for short periods of time. So, if you need help with some quick SEO rankings or maybe just some marketing strategy ideas for your own business, let us know at Around The Clock Family and we will be happy to assist you in any way that we can.